Present the Netflix Ads offering to professionals at some of Milan’s leading media agencies through a series of B2B meetings, turning each presentation into an engaging, recognisable experience.
Reimagine Netflix Ads meetings through the world of Stranger Things, turning every media-agency stop into an immersive, interactive experience. Each location featured an 80s-inspired set designed to complement commercial presentations with games and opportunities to connect. A dedicated Demogorgon arcade game was the activation’s centrepiece, featuring live challenges and a real-time leaderboard, alongside themed photo opportunities and staff styled as characters from the series. Welcome breakfasts, coffee breaks and networking moments completed the journey, giving the meetings a shared visual and narrative identity and placing Netflix Ads at the heart of an engaging, memorable story.